īy the late-2010s, e-boys had split from this original all female culture, embracing elements of emo, mallgoth, and scene culture.
Additionally, fictional characters such as Ramona Flowers, Harley Quinn and Sailor Moon were influential on the development of the subculture. i-D referred to Avril Lavigne as "the original e-girl" due to her polished take on alternative fashion, contrast to mainstream norms of the time and affinity for Japanese kawaii culture. Kayla Marci of Edited described it as an evolution of emo, scene and mall goth fashion that was heavily influenced by Asian fashion styles such as anime, cosplay and K-pop. Ruby Barry of Heatworld traces the origins of e-girl fashion to 2000s Japanese street fashion, including anime, kawaii and lolita fashion styles. Vox writer Rebecca Jennings instead referred to the Tumblr aesthetic as a precursor of the subculture, as it lacked the cutesy aspect that would come to define e-girl hair and makeup.
According to an article by Business Insider, the earliest example of e-girls were found on Tumblr, with Vice Media stating the subculture evolved out of the earlier emo and scene cultures. "E-girl" was first used, in the late-2000s, as an objectifying pejorative against women perceived to be seeking out male attention online. The terms "e-girl" and "e-boy" are derived from "electronic boy" and "electronic girl", due to their association with the internet. Rapper Lil Peep is considered influential upon the development of the e-boy subculture in the late 2010s.
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